7 Tips for Effective Blogging

I work with a lot of people just starting to get into the blogging universe, and many of them just don’t know where to start. So I thought I would write a quick post with some tips to get you going.

Blogging Tips

1. Blog about something interesting to you. This one may seem pretty obvious, but the biggest question I get is ‘what should I blog about?’ Write about things that interest you, and your passion and knowledge will shine. That is the only way to get your readers to come back.
2. Your post should be about 1 topic. Don’t start on a subject and then move to something completely different. Keep it focused and tight.
3. Add a picture. This will make your blog more visually appealing, and also break up the text.
4. Use short paragraphs. Nothing is worse than landing on a post and seeing a wall of text. big paragraphs are fine, just make sure you mix it up with plenty of small ones.
5. Use lists. People love lists. Best of lists, top 5 lists, etc.
6. Create a structure using categories. Make sure you create different categories for the different things you blog about. If you are a real estate agent, create home buyer, home seller, foreclosure categories. That way if your reader is interested in a specific subject, they can find all posts on that subject without having to go through all of your posts.
7. Use tags. Google uses tags to help readers find your blog. Essentially, tags are the keywords in your posts. I use a plugin called WP auto tagger. It’s not perfect, but it is a good start. I always add tags after it is done.

Hope this helps!